Management & Culture: Leadership lacked professional boundaries, frequently discussing confidential personnel matters and performance issues of team members with their peers. There was an inappropriate level of transparency regarding "who should be let go," which created a culture of distrust rather than a professional environment.
• Mass Turnover: This environment resulted in 100% turnover of the Australian sales team (all 10 representatives across Sydney, Melbourne, Brisbane, and Perth) within a single 3-month period. This was a direct consequence of shifting expectations and a lack of support from senior leadership.
• Unrealistic Commission Structure: The KPIs and sales targets were historically unattainable. Even after management acknowledged this by reducing targets by 50% in the new year, the numbers remained out of reach for the majority of the team. Because a 50% target achievement was required to trigger any commission, most of the sales force never received their earned incentives.