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      GfK

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      GfK Reviews

      3.4

      62% would recommend to a friend

      (1,599 total reviews)

      Jim Peck

      69% approve of CEO

      47% positive business outlook

      GfK has an employee rating of 3.4 out of 5 stars, based on 1,599 company reviews on Glassdoor which indicates that most employees have a good working experience there. The GfK employee rating is in line with the average (within 1 standard deviation) for employers within the Management and consulting industry (3.7 stars).

      Reviews by job title

      2K reviews
      2.0
      2 Feb 2020

      Management is indifferent to employee's will

      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      Work/life balance, nothing at all

      Cons

      - Management tend to make decisions on their own rather than getting the employee's involved, i.e. the director and his boss transited a junior colleague from customer research team to retail analytics/commercial team without asking for the junior's willingness before announcing the move during restructuring - Routine work, everyone can do the tasks after short period of time - Low pay and unfair bonus scheme structure

      4.0
      26 May 2015

      GfK Boutique Research

      Analyst
      Recommend
      CEO approval
      Business outlook

      Pros

      Good opportunities to learn and perform for entry position; challenges everyday; flat company culture; face clients directly

      Cons

      clients could be demanding, thus affecting work-life balance; your manager may not be at other offices so you can only count on yourself (could be a good thing); management direction a bit confusing; sometimes you have to report to 2 bosses (the location based on and verticle based one)

      2.0
      5 Feb 2020

      No relationship with staff

      Analyst
      Recommend
      CEO approval
      Business outlook

      Pros

      Working environment not busy, work-life balance

      Cons

      - No relationship with staff, the company will terminate all data access and exclude staff from any company meetings once resign - management not considerate enough when it comes to contingency social situation, staff cannot choose to work from home based on their own condition - lower annual leave compared to industry - low pay - low mobility for career path

      Viewing 1 - 3 of 1,599 Reviews
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      ReviewsGfK reviews

      Glassdoor has 2,215 GfK reviews submitted anonymously by GfK employees. Read employee reviews and ratings on Glassdoor to decide if GfK is right for you.