employer cover photo
employer logo
employer logo

Idea Couture

Acquired by Cognizant

Is this your company?

Lack of leadership - Anonymous employee Idea Couture Employee Review

1.0
4 Mar 2014
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Most people who work here are very bright and driven. You get to work with a number of different disciplines. Great opportunities here to learn from your peers.

Cons

I agree with the reviewer who stated this company is a smokescreen. Achievements and prior work is embellished, even completely fabricated, in order to win the next project. No communication between senior management. The CEO often operates in an ethically questionable manner and can be a bully. Remuneration is uncompetitive, perks are limited to snacks and a treadmill as benefits and vacation are at a bare minimum. It is a so called "flat" hierarchy but this often means there is no one available to make decisions when necessary. Great internal projects can fail due to a lack of leadership.

Explore other reviews about Idea Couture

5.0
29 Apr 2021
Recommend
CEO approval
Business outlook

Pros

Wonderful people, thoughtful research team, very reliable and dependable.

Cons

No direction on career growth, always a panic-always-on mindset

1
2.0
7 Oct 2017
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Nice offices, smart and fun colleagues.

Cons

Where to begin... The last 6 months have seen a slew of people exiting the business despite retention packages being offered to legacy employees and more senior leaders. While some of these individuals were not the best performers and probably saw the writing on the wall, many of them are the top talent and some of our most inspirational leaders. Simultaneously, Cognizant has instituted a hiring freeze meaning there is no fresh ideas or rebuilding of talent. Utilization is low across the business with most people working on internal projects or "BD" (which is really just a series of fishing expeditions Cognizant sends the team on that never convert to real wins). The business continues to lack direction and vision which has been exacerbated post-acquisition. Partners/senior leaders cannot answer the question, "What do we want Idea Couture to be in 3 years?" This generates a lot of uncertainty and lack of transparency in the business. The work has changed (a few believe for the better), but many long-time employees are digging in their heels and not adapting to the new reality (mainly the Insights team): we will have less client interaction, projects need to be shorter, the work will become far more digital, and we will increasingly be collaborating with (not directing) Cognizant. My bet: Cognizant will sunset the Idea Couture brand in 2018, consume Idea Couture into its Digital Business business unit, and the remaining few will exit (who wants to have Cognizant on their resume)?

8
See reviews by: Helpful|Rating|Date|All