Not the same Dutch Bros - Marketing Dutch Bros. Employee Review

1.0
25 Aug 2025
Recommend
CEO approval
Business outlook

Pros

You get free coffee at work. Great for new people who have a business background with other corporate companies and culture (or lack thereof).

Cons

For those who have been with the company since before the public offering, it has been a slow, down-hill struggle to try and retain that special sauce that was our Culture. They continue using "our culture" as an amazing hiring tool and PR headline but in reality, that culture is dead. At the end of the day, Dutch is now controlled by the shareholders and decisions are not being made in the interest of their employees or the "culture." Outside of C-Suite Members, the stock-share programs are deceiving and not guaranteed. You are no longer a person but just a number on a spreadsheet that can be removed or replaced based on budget adjustments. Benefits package is pretty bad. They do match 401k which is nice. Stock Share is great if they don't decide to get rid of you before you are vested. (SEVERAL PEOPLE MET THIS FATE) Healthcare is absolutely atrocious if you have any sort of family. Plan on paying $1k+ out of pocket monthly if you are trying to cover your spouse and children.

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Dutch Bros. Response
8mo
Thank you for sharing your feedback. At Dutch Bros, our goal is to foster a supportive and positive workplace while following our established employee processes. If you’re open to it, please email Internalfeedback@dutchbros.com with more details about your experience. Based on your review above, it sounds like you have a lot of great ideas on how to better Dutch.

Explore other reviews about Dutch Bros.

5.0
21 Jun 2026
Recommend
CEO approval
Business outlook

Pros

I loved my experience working at Dutch bros. It was fast paced and I truly enjoyed my coworkers

Cons

They really engrave the point of talking to people constantly. It can be exhausting and stressful

2.0
30 Jun 2026
Recommend
CEO approval
Business outlook

Pros

Some cool merch and the low-level employees really care about culture and making it a good place to work

Cons

They churn and burn through employees at HQ without batting an eye. It's disappointing that they don't live up to their pillars of "radiate kindness and treat everyone with respect"

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