Pros
They have a glitzy new office that they can't afford.
Cons
Murphy's Law: Anything that can go wrong will go wrong.
When you consider that this company is failing miserably and that both of the co-founders have the last name Murphy, that pretty much tells you everything you need to know.
The first problem is they are selling an overpriced minimally effective product to restaurants that have razor thin margins. What could possibly go wrong right?
The second issue is the CEO. In addition to being green behind the ears, he's not even remotely transparent. No matter how bad things get he'll still get up there in the company meetings and try to hype everyone up. Sure, people claps but deep down everyone knows the truth.
The third issue is they brought in a VP of Sales a year ago who has been nothing short of a disaster. The growth they were experiencing prior to him joining has all but vanished and they have been mostly stagnant this last year.
As a result of the plateau(putting it generously) they're on, they had layoffs a couple months ago.
In conclusion, this company has been around 9 years. When you look at the trajectories of the companies here on Silicon Slopes that have been successful, you realize that none of them were doing this badly close to a decade in.
PeakSpan...if you're reading this...you really just need to put this company out of its misery and pull the plug.