1.0
30 Nov 2021
Former employee, more than 1 year
Copenhagen, Capital Region
Recommend
CEO approval
Business outlook
Pros
CEO is a good liar. Most employees and investors tend to believe him initially. Prospects and customers not so much.
Cons
Dishonesty and a naive vision of the company can help retailers must eventually fail. Poor product, awful leadership. Stay away. 20+ years of mediocre retail consulting experience are worthless. Do not be fooled. Almost all customer references have tested Atobi with very few retail staff and churned already. The whole Nike story is inflated nonsense.