Notifications

adidas
3.9
Director, Retail
Kwun Tong
HK$203K - HK$220K (Glassdoor Est.)
University degree in business (ideally with marketing and sales focus) or equivalent relevant experience. Minimum of 15 years’ experience in the retail and……
30d+
director store manager jobs in Kwun Tong Kwun Tong jobs adidas jobs in Kwun Tong
adidas salaries director store manager salaries in Kwun Tong
Employee reviews at adidas adidas interview experience Working at adidas
Fleet Management Solutions
3.8
Marketing & Business Development Manager
Hong Kong
Experience: 8+ years of proven success in B2B marketing, sales enablement, management consulting, or business development support.…
19d
business development manager jobs in Hong Kong Fleet Management Solutions jobs in Hong Kong
Fleet Management Solutions salaries
Employee reviews at Fleet Management Solutions Fleet Management Solutions interview experience Working at Fleet Management Solutions
Shell Energy Retail
4.1
Fleet Solutions Key Account Manager
Hong Kong
For new and existing customers, define and regularly review relevant customer relationships, behavioral and differentiated services banding and their sales &……
12d
strategic account manager jobs in Hong Kong Shell Energy Retail jobs in Hong Kong
Shell Energy Retail salaries
Employee reviews at Shell Energy Retail Shell Energy Retail interview experience Working at Shell Energy Retail
Shell
4.0
Fleet Solutions Key Account Manager
Hong Kong
For new and existing customers, define and regularly review relevant customer relationships, behavioral and differentiated services banding and their sales &……
12d
strategic account manager jobs in Hong Kong Shell jobs in Hong Kong
Shell salaries
Employee reviews at Shell Shell interview experience Working at Shell

adidas

3.9

Director, Retail

Kwun Tong

HK$203K - HK$220K (Glassdoor Est.)

PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:

To lead and drive sustainable and profitable Retail Business with market share growth in Hong Kong by:
Meeting and exceeding agreed KPI targets for net sales and profitability
Leading and inspiring the retail teams to meet or exceed commercial goals and KPI’s, with a focus on building Brand equity
Focusing on the development of a trading and service culture across all our own retail stores
Defining and continuously developing the retail business models, taking into account industry benchmarks and Global guidelines
Implementing and driving agreed Global retail processes and guidelines for Hong Kong and Retail Operations; feeding back Market needs to the Greater China and Global Retail Center of Excellence (CoE) for the ongoing development of global processes
Developing and executing local retail relevant and specific processes in close cooperation with the Greater China and Global Retail CoE

KEY RESPONSIBILITIES:

Drive and implement the Market Retail Strategy, focusing on the People, Product, Premises, Processes and Profit, to continuously maximize profitability
Manage and control operational expenses in line with the retail budget
Make commercial decisions with the guidance and direction from Market Country Manager by analyzing the retail KPI’s and local retail trends and needs
Create and drive a high performing culture across Hong Kong by setting clear expectations and targets, analyzing stores’ performance, holding Retail Operations team and District Managers accountable and giving appropriate and prompt feedback
Ensure elaboration of a rolling ‘Retail deployment schedule’ by store, covering all retail buys, visual merchandising, store development, and other activities and ensure implementation by operational coordination and close tracking
Ensure identification and improvement of best practices by own store format and compliance within the Market retail store portfolio
Develop and implement advanced components for enhancing the adidas Group retail business model (logistics, IT, reporting, staff deployment planning, training) with the respective functions
Lead the development and execution of the seasonal Open-to-Buy (OTB) plan, ensuring investment is aligned with regional commercial priorities and financial targets
Direct the selection of the seasonal range to ensure a "balanced" assortment that hits key price points, caters to "hero" products, and includes "halo" items to drive brand heat
Accountable for achieving target sell-through rates and gross margin percentages by optimizing the initial buy and managing in-season trading
Monitor stock-to-sales ratios across the fleet, directing stock consolidations or transfers to high-performing doors to maximize full-price sales
Support the creation of operational guidelines in close cooperation with the CoE and ensure local implementation
Critically look at current processes and relevance for Hong Kong and actively communicate necessary adaptation to global guidelines into the CoE
Define organizational structure, set objectives, and manage workloads and results to achieve goals while adopting best practices and achieving continuous process improvement
Ensure high employee engagement at every level through effective motivation, coaching, training, and development of personnel in the team

KEY RELATIONSHIPS:

Customers
Retail Operations team
District Managers, Cluster Managers and Store Managers
Greater China Retail team
Global Retail Centre of Excellence (CoE)
Global Functions such as Finance, HR and Supply Chain Management
Hong Kong Senior Leadership Team

KNOWLEDGE, SKILLS AND ABILITIES:

Minimum of 15 years’ experience in the retail and trade marketing Industry, ideally in apparel/fashion/shoes or FMCG, with an operational background and working across different countries
Strong leadership skills, with a minimum of 10 years’ experience of leading multi store retail teams
Excellent communication skills including impactful presentation skills, influencing and negotiating and change management
Advanced numeracy and literacy, with good IT skills (Word, Outlook, Excel, PowerPoint)
Fluency in English and Mandarin
Requisite Education and Experience / Minimum Qualifications:
University degree in business (ideally with marketing and sales focus) or equivalent relevant experience

#LIHYBRID

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

COURAGE: Speak up when you see an opportunity; step up when you see a need..

OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.

INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.

TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.

INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.

RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE.

– CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU –

BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS.

JOB TITLE:

Director, Retail

BRAND:

LOCATION:

Kwun Tong

TEAM:

Retail

STATE:

COUNTRY/REGION:

CONTRACT TYPE:

Full time

NUMBER:

543845

DATE:

May 17, 2026

See company reviews

Base pay range

The minimum salary is HK$203K and the max salary is HK$220K.

HK$203K – HK$220K/yr (Glassdoor Est.)

HK$211K

/yr Median

Kwun Tong

If an employer includes a salary or salary range on their job, we display it as "Employer provided". If a job has no salary data, Glassdoor displays a "Glassdoor estimate" if available. To learn more about "Glassdoor estimates", see our FAQ page.

Working here doesn’t have to be a secret

3.9

Recommend to a friend
Approve of CEO
CEO: BJØRN GULDEN
1,126 Ratings

adidas

3.9

Director, Retail

Kwun Tong

HK$203K - HK$220K (Glassdoor Est.)

adidas

3.9

Director, Retail

Kwun Tong

HK$203K - HK$220K (Glassdoor Est.)

PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:

To lead and drive sustainable and profitable Retail Business with market share growth in Hong Kong by:
Meeting and exceeding agreed KPI targets for net sales and profitability
Leading and inspiring the retail teams to meet or exceed commercial goals and KPI’s, with a focus on building Brand equity
Focusing on the development of a trading and service culture across all our own retail stores
Defining and continuously developing the retail business models, taking into account industry benchmarks and Global guidelines
Implementing and driving agreed Global retail processes and guidelines for Hong Kong and Retail Operations; feeding back Market needs to the Greater China and Global Retail Center of Excellence (CoE) for the ongoing development of global processes
Developing and executing local retail relevant and specific processes in close cooperation with the Greater China and Global Retail CoE

KEY RESPONSIBILITIES:

Drive and implement the Market Retail Strategy, focusing on the People, Product, Premises, Processes and Profit, to continuously maximize profitability
Manage and control operational expenses in line with the retail budget
Make commercial decisions with the guidance and direction from Market Country Manager by analyzing the retail KPI’s and local retail trends and needs
Create and drive a high performing culture across Hong Kong by setting clear expectations and targets, analyzing stores’ performance, holding Retail Operations team and District Managers accountable and giving appropriate and prompt feedback
Ensure elaboration of a rolling ‘Retail deployment schedule’ by store, covering all retail buys, visual merchandising, store development, and other activities and ensure implementation by operational coordination and close tracking
Ensure identification and improvement of best practices by own store format and compliance within the Market retail store portfolio
Develop and implement advanced components for enhancing the adidas Group retail business model (logistics, IT, reporting, staff deployment planning, training) with the respective functions
Lead the development and execution of the seasonal Open-to-Buy (OTB) plan, ensuring investment is aligned with regional commercial priorities and financial targets
Direct the selection of the seasonal range to ensure a "balanced" assortment that hits key price points, caters to "hero" products, and includes "halo" items to drive brand heat
Accountable for achieving target sell-through rates and gross margin percentages by optimizing the initial buy and managing in-season trading
Monitor stock-to-sales ratios across the fleet, directing stock consolidations or transfers to high-performing doors to maximize full-price sales
Support the creation of operational guidelines in close cooperation with the CoE and ensure local implementation
Critically look at current processes and relevance for Hong Kong and actively communicate necessary adaptation to global guidelines into the CoE
Define organizational structure, set objectives, and manage workloads and results to achieve goals while adopting best practices and achieving continuous process improvement
Ensure high employee engagement at every level through effective motivation, coaching, training, and development of personnel in the team

KEY RELATIONSHIPS:

Customers
Retail Operations team
District Managers, Cluster Managers and Store Managers
Greater China Retail team
Global Retail Centre of Excellence (CoE)
Global Functions such as Finance, HR and Supply Chain Management
Hong Kong Senior Leadership Team

KNOWLEDGE, SKILLS AND ABILITIES:

Minimum of 15 years’ experience in the retail and trade marketing Industry, ideally in apparel/fashion/shoes or FMCG, with an operational background and working across different countries
Strong leadership skills, with a minimum of 10 years’ experience of leading multi store retail teams
Excellent communication skills including impactful presentation skills, influencing and negotiating and change management
Advanced numeracy and literacy, with good IT skills (Word, Outlook, Excel, PowerPoint)
Fluency in English and Mandarin
Requisite Education and Experience / Minimum Qualifications:
University degree in business (ideally with marketing and sales focus) or equivalent relevant experience

#LIHYBRID

COURAGE: Speak up when you see an opportunity; step up when you see a need..

OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.

INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.

TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.

INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.

RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

JOB TITLE:

Director, Retail

BRAND:

LOCATION:

Kwun Tong

TEAM:

Retail

STATE:

COUNTRY/REGION:

CONTRACT TYPE:

Full time

NUMBER:

543845

DATE:

May 17, 2026

See company reviews

Base pay range

The minimum salary is HK$203K and the max salary is HK$220K.

HK$203K – HK$220K/yr (Glassdoor Est.)

HK$211K

/yr Median

Kwun Tong

Working here doesn’t have to be a secret

3.9

Recommend to a friend
Approve of CEO
CEO: BJØRN GULDEN
1,126 Ratings

4 Fleet marketing manager jobs in Hong Kong

Base pay range

Working here doesn’t have to be a secret

Base pay range

Working here doesn’t have to be a secret