Come to a seminar, hear CEO bloviate on his vision.
Schedule interview, hear CEO bloviate further on his vision.
Come to interview, hear CEO bloviate even further on his vision.
Seriously, this is an interview that will be filled with one way communication, where any questions you ask will be responded to with a tsunami of words, and cause you to think "was that actually an answer?" There will be much industry-speak which may impress you until you figure out months later that the person you interviewed with likes to hear himself talk, and makes it up as he goes along.