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      The Beauty Crop

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      NPD Manager Interview

      2 Feb 2026
      Anonymous interview candidate
      London, England
      No offer
      Negative experience
      Average interview

      Application

      I applied through a recruiter. I interviewed at The Beauty Crop (London, England) in Jun 2025

      Interview

      It was 3 stages altogether: a screening call with the recruiter, online interview with the hiring manager and then a final in-person interview and task presentation with the CEO & hiring manager. They were 15 minutes late to my in-person interview which I found quite disrespectful of my time to travel there on a working day, but were nice people and very transparent about the working styles & culture. I did wonder if this poor time management was a tell tale sign of the start up energy of the company though. The task was extremely lengthy, asking for two product range ideas: one makeup and one skincare alongside other tasks. This did make me a bit nervous in terms of potential idea-stealing. Overall the experience was ok, but above all I found the recruiter to be the worst recruiter experience I've ever had. The recruiter would ignore me endlessly throughout the process, fail to give me updates despite promising them, leading to me constantly chasing communication. I even recommended another person for a different role they were hiring for at The Beauty Crop and this was pretty much ignored. This really tainted the whole experience for me, so I'd hope The Beauty Crop opts for a better recruiter in the future as it really can taint the overall brand reputation.

      Interview questions [1]

      Question 1

      Asked for overall approach to an end to end NPD.
      Answer question