Great Career Opportunities for Diesel/Generator Technicians - Electric Power Generator Technician Carter Machinery Employee Review

5.0
7 Feb 2024
Recommend
CEO approval
Business outlook

Pros

Carter has some of the best benefits in the industry, including but not limited to retirement contributions, health insurance, travel reimbursements, hotel loyalty points, and more. The work environment is superb, with a culture driven toward safety and security, so you never feel unsafe or undervalued. They invest lots of time and money into their technicians to get the education and hands-on experience they need to succeed in their field. Lots of respect toward the company's dedication to building up their mechanics. They post jobs internally first, always, making it that much easier for you to advance in your career

Cons

If you do not sell yourself during the initial interview process, you can be stuck in the lower part of the pay bracket based on your job title and department (construction and rental departments), and that is one heck of an obstacle to overcome. I have seen many techs get discouraged because they sold themselves short during onboarding, and have fought tooth and claw to prove their worth over several years to get the pay raises they deserved in the first place. Also some departments have an "in-crowd" or a clique, and if you're not in the clique, you will be looked down on by those in control. But you can switch departments pretty easily after one year of being in your current role

Explore other reviews about Carter Machinery

5.0
4 May 2026
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

The people here are amazing! Teams genuinely care about doing the right thing for customers and for each other. Leadership is approachable, and there’s a strong emphasis on safety, teamwork, and continuous improvement. I’ve had opportunities to grow, take on new challenges, and contribute ideas that actually get implemented. We are committed to growth and efficiency. I can't wait to see what the future holds for Carter Machinery!

Cons

Like any fast growing company, processes can take time to continue to evolve, and change can be challenging at times—but leadership is dedicated to making the right decisions and they are always open to feedback and improvement.

2.0
11 May 2026
Recommend
CEO approval
Business outlook

Pros

Strong brand recognition, talented coworkers across many departments, and opportunities to work on large-scale campaigns and partnerships. There are good people throughout the organization who genuinely care about customers and the company’s legacy. The scale of the business also gives teams access to interesting projects and recognizable brands.

Cons

There was often a disconnect between leadership expectations and the realities of modern marketing and creative work. Strategy frequently shifted based on stakeholder pressure rather than channel performance or audience behavior, making it difficult to build long-term momentum. Work-life balance could also be inconsistent. Non-urgent requests regularly became after-hours priorities, and expectations around flexibility and in-office attendance evolved over time compared to what had originally been discussed during hiring. In some cases, concerns around marketing practices, platform strategy, or compliance-related risks did not feel like they were taken seriously enough when raised internally. This created an environment where employees could feel pressured to prioritize speed and stakeholder satisfaction over thoughtful execution, including situations involving copyright usage, sweepstakes processes, and other avoidable reputational risks. Turnover appeared to continue increasing, while concerns around management practices often did not seem to result in meaningful organizational changes. There were also situations that, from my perspective, reflected poorly on how some employees were treated during periods of transition or separation from the company. While the Carter culture as presented externally is strong, my experience was that certain management behaviors made it difficult to consistently foster collaboration, role clarity, and long-term team trust. In practice, relationship management and alignment with leadership personalities sometimes appeared to carry more weight than clearly defined responsibilities or measurable performance.

See reviews by: Helpful|Rating|Date|All